A series of vertical stripes in the colors of the rainbow.A series of vertical stripes in the colors of the rainbow.Couplet Coffee logo with tags: Queer-Owned, Family-Run Farms, Los Angeles, CA.

Couplet Coffee was founded by Gefen Skolnick, a proud queer woman who fell in love with coffee at the age of 13. What started as an LA pop-up roaster now has locations across the city, bringing great matcha and specialty coffee to everyone.

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Ceremonial Grade Matcha

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A woman in a colorful patterned jumpsuit lies on a checkered floor next to a matching bag and pink lockers.

Cleo & Hooman started with one itchy little Frenchie and two gay founders who were tired of products that didn’t see families like theirs represented. They set out to create thoughtful, science‑minded care made by people who obsess over every detail.

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Scrub-a-Pup-Pup

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Couplet Coffee was founded by Gefen Skolnick, a proud queer woman who fell in love with coffee at the age of 13. What started as an LA pop-up roaster now has locations across the city, bringing great matcha and specialty coffee to everyone.

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The Essential Button Up

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Ceremonial Grade Matcha

$42.00

Two women smile while making coffee, surrounded by colorful Couplet Coffee products on a yellow table.The logo for Cleo&Hooman, with tags for Queer-Owned, Latinx-Owned, and Luxury Pet-Care below.

Cleo & Hooman started with one itchy little Frenchie and two gay founders who were tired of products that didn’t see families like theirs represented. They set out to create thoughtful, science‑minded care made by people who obsess over every detail.

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The Essential Button Up

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Xula Herbs exists to help you feel yourself: grounded, at ease, and good in your own body. They're not about chasing perfection or relentless productivity; instead they make potent herbal supplements that support balance, naturally.

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Calm + Clarity Softgels

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A purple container labeled Mood Lift in a mesh bag with oranges, an apple, and fresh greenery.

WILDFANG is for the girls, gays and theys who were never meant to blend in. They started a rebellion of sorts–dedicated to the belief that feeling comfortable in one’s own skin is an act of resistance.

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The Essential Button Up

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A person in drag makeup smiles while holding bottles of Shaquanda's Hot Pepper Sauce.

Betsey Johnson has been a proud champion of the LGBTQ+ community for her entire career — and as the presenting sponsor of Paris's Pride Guide, she's showing up in a big way this June. Her ongoing partnership with the Elton John AIDS Foundation donates $1 per item from her Pride collection to support global efforts to end the AIDS epidemic. Bold, inclusive, and unapologetically herself. 💕🏳️‍🌈


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A person with short dark hair in a blazer poses for a Wildfang advertisement.

Scrub-a-pup-pup

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The Xula Herbs logo with three labels underneath: Queer-Owned, Plant-Powered, and Women's Wellness.

Xula Herbs exists to help you feel yourself: grounded, at ease, and good in your own body. They're not about chasing perfection or relentless productivity; instead they make potent herbal supplements that support balance, naturally.

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The Essential Button Up

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Shaquanda's Hot Pepper Sauce was born at a Bushwick drag festival in 2013 — no fillers, no starches, just whole ingredients and a balance of heat and flavor. 🌶️

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Fruit Forward Trio

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Calm + Clarity Softgels

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The word Wildfang above three tags: Queer-Owned, Size-Inclusive, and Portland, OR.Paris Hilton and two other women on a private jet, holding up t-shirts that say 'Gay for Paris'.

Disco Fizz Disco Fizz is an NYC-based non-alcoholic functional sparkling beverage brand designed for the dance floor, built with LGBTQ+ nightlife culture at its core. Clean energy, hydrating electrolytes, and refreshing, sensory flavors with nothing artificial.

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Lemon Hibiscus Chill & Yuzu Mango Heat Multipack

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WILDFANG is for the girls, gays and theys who were never meant to blend in. They started a rebellion of sorts–dedicated to the belief that feeling comfortable in one’s own skin is an act of resistance.

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A dalmatian wearing a branded trucker hat stands in front of a man holding its leash.

Paris has been showing up for the LGBTQ+ community for decades. The Stop Being Straight tank has become a community staple that shows up at Pride events, on fans' feeds, and everywhere in between. All proceeds from Paris Hilton's product go directly to 11:11 Media Impact to support LGBTQ+ nonprofit partners. 💕🏳️‍🌈

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Start Being Gay Tank Top

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Free shipping with code PRIDE

A bottle of Empower Bodycare CBD Luxury Body Oil rests on a surface next to a lit candle.

Born from founder Enrico's own frustrating battle with acne, Peace Out turned a late-night drugstore discovery into one of the most effective acne solutions on the market. Clean, inclusive, and proudly skin-positive.

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Acne Treatment Dots

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Disco Fizz cans and cocktails arranged poolside on a towel with sunglasses and a disco ball cooler.

Born from a deep appreciation for unbridled joy and the power of truly letting loose, Funboy is a family-founded brand that puts immense thought and love into every piece. This June, they're a proud supporting sponsor of Paris's Pride Guide — putting real support behind queer founders and the LGBTQ+ community. Make your summer count. 💕🌈


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A panoramic, abstract painting of clouds in pastel shades of pink, orange, and purple.A woman in a white swimsuit laughs while floating in a pool on a pink and white striped ring.

The Kitschy Cactus is a handmade accessories brand where retro nostalgia meets bold self-expression. Every piece is handcrafted by founder Shanna in her Alberta studio, made for everybody. Proudly LGBTQ+, proudly kitschy. 💘🌈

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Glitter Rainbow Heart Earrings

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A close-up of a person's tattooed hands wearing gold rings and bracelets while holding purple tulips.

Edgewater Candles was founded by Mark Towns and Stephen Pearlman. Every candle is poured in classic glass Mason jars with 100% midwest soy wax, phthalate-free fragrance, and cotton wicks — clean ingredients, elevated scents, nothing fussy.

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Cedar Lavender 12 oz. Soy Candle

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A bottle of Empower Bodycare CBD Luxury Body Oil rests on a surface next to a lit candle.

Parívie is Paris's most personal project yet — luxury, clinically-tested skincare built for anyone who lives life on their own terms. As a proud supporting sponsor of Paris's Pride Guide, Parívie wants to support the community Paris has championed for decades. Treat yourself this Pride. 💕✨

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A panoramic, abstract painting of clouds in pastel shades of pink, orange, and purple.A bottle of Empower Bodycare CBD Luxury Body Oil rests on a surface next to a lit candle.

"Sometimes you have to be the rainbow you need to see. And that's why I created a rainbow in your cloud, to spread color, joy, and optimisim." —Amina Mucciolo, Founder, They/Them

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Rainbow Hero Boxy Tee

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The Kitschy Cactus logo above three vibrant portraits of women modeling colorful earrings.

Automic Gold was founded by AL Sandimir, a metalsmith and jewelry designer dedicated to making ethical, comfortable, and size-inclusive fine jewelry. It is fine jewelry that is beyond gender, designed by a non-binary person. 

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 Solid 14k Gold Triangle Septum 

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Betsey Johnson has been a proud supporter of the LGBTQ+ community for years — and as the presenting sponsor of Paris's Pride Guide, she's bringing that same energy here. Her ongoing partnership with the Elton John AIDS Foundation donates $1 per item purchased from her Pride collection, supporting global efforts to end the AIDS epidemic and combat LGBTQ+ stigma. Bold, inclusive, and unapologetically herself — Betsey fits right in. 💕🏳️‍🌈

The Edgewater Candles brick storefront with a vintage white van parked in front.

Founder Trista Okel started making CBD oil in her kitchen — and two decades later, Empower is one of the most trusted CBD wellness brands in the country. NGLCC-certified and led by two women, a portion of every sale goes to LGBTQ+ rights, women's rights, and communities disproportionately affected by cannabis laws.

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Luxury CBD Body Oil

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A bottle of Empower Bodycare CBD Luxury Body Oil rests on a surface next to a lit candle.

Bougie Glitter is a made-to-order fashion brand built for all sizes, identities, sexual orientations, and ethnicities — because getting dressed should never come with an asterisk. Quality-controlled, thoughtfully made, and unapologetically inclusive. ✨🏳️‍🌈

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Cristal Sheer Rhinestone Embellished Mini Dress

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The logo for Shaquanda's Hot Pepper Sauce, with labels for Queer-Owned, Small-Batch, and Brooklyn, NY.

Shaquanda's Hot Pepper Sauce was born at a Bushwick drag festival in 2013 — no fillers, no starches, just whole ingredients and a balance of heat and flavor. 🌶️

Slide 1 of 4

The Essential Button Up

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Fruit Forward Trio

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The logo for Disco Fizz, with tags for queer-owned, alcohol-free, and organic.

Disco Fizz Disco Fizz is a NYC-based non-alcoholic functional sparkling beverage brand designed for the dance floor, built with LGBTQ+ nightlife culture at its core. Clean energy, hydrating electrolytes, and refreshing, sensory flavors with nothing artificial.

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The Essential Button Up

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Disco Fizz Lemon Hibiscus Chill & Yuzu Mango Heat Multipack - 4pk

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The name Paris Hilton in pink serif text with three descriptive tags below it.

Paris has been showing up for the LGBTQ+ community for decades. The Stop Being Straight tank has become a community staple that shows up at Pride events, on fans' feeds, and everywhere in between. All proceeds from Paris Hilton's product go directly to 11:11 Media Impact to support LGBTQ+ nonprofit partners. 💕🏳️‍🌈

Slide 1 of 4

The Essential Button Up

$0

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Start being Gay Tank Top

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The Peace Out logo, showing a patterned peace sign hand with tags: Queer-Owned, Clean Formulas, San Francisco, CA.

Born from founder Enrico's own frustrating battle with acne, Peace Out turned a late-night drugstore discovery into one of the most effective acne solutions on the market. Clean, inclusive, and proudly skin-positive.

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The Essential Button Up

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ADD TO CART

Acne Treatment Dots

$19.00

Born from a deep appreciation for unbridled joy and the restorative power of letting loose, Funboy is a family-founded brand. Every piece is designed with immense thought, time, and love so you can enjoy it without a second thought. This June, Funboy is a proud supporting sponsor of Paris's Pride Guide — putting their support behind a program that uplifts queer founders and gives back to the LGBTQ+ community. 💕🌈

The Kitschy Cactus logo in a retro font, with tags: Queer-Owned, Handmade, Alberta, CA.

The Kitschy Cactus is a handmade accessories brand where retro nostalgia meets bold self-expression. Every piece is handcrafted by founder Shanna in her Alberta studio, made for everybody. Proudly LGBTQ+, proudly kitschy. 💘🌈

Slide 1 of 4

The Essential Button Up

$0

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Glitter Rainbow Heart Earrings

$26.00

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The Edgewater Candles logo with tags below that read: Queer-Owned, Small-Batch, and Chicago, IL.

Edgewater Candles was founded by Mark Towns and Stephen Pearlman. Every candle is poured in classic glass Mason jars with 100% midwest soy wax, phthalate-free fragrance, and cotton wicks — clean ingredients, elevated scents, nothing fussy.

Slide 1 of 4

The Essential Button Up

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Cedar Lavender 12 oz. Soy Candle

$32.00

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Parívie is Paris's most personal project yet — luxury, clinically-tested skincare built for anyone who lives life on their own terms. As a proud supporting sponsor of Paris's Pride Guide, Parívie wants to support the community Paris has championed for decades. Treat yourself this Pride. 💕✨

An abstract background image with vertical strokes of pink, peach, orange, and purple.The text 'a rainbow in your cloud' in rainbow-colored letters, above tags for 'Queer-Owned', 'Artist-Founded', and 'Maximalist Joy'.

"Sometimes you have to be the rainbow you need to see. And that's why I created a rainbow in your cloud, to spread color, joy, and optimisim." —Amina Mucciolo, Founder, They/Them

Slide 1 of 4

The Essential Button Up

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Rainbow Hero Boxy Tee

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The logo for Automic Gold, with tags below reading Queer-Owned, Handmade, and New York, NY.

Automic Gold was founded by AL Sandimir, a metalsmith and jewelry designer dedicated to making ethical, comfortable, and size-inclusive fine jewelry. It is fine jewelry that is beyond gender, designed by a non-binary person.

Slide 1 of 4

The Essential Button Up

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Solid 14k Gold Triangle Septum

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Logo for Empower Bodycare, with tags for Queer-owned, Woman-founded, and Portland, OR.

Founder Trista Okel started making CBD oil in her kitchen — and two decades later, Empower is one of the most trusted CBD wellness brands in the country. NGLCC-certified and led by two women, a portion of every sale goes to LGBTQ+ rights, women's rights, and communities disproportionately affected by cannabis laws.

Slide 1 of 4

The Essential Button Up

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Luxury CBD Body Oil

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The text 'BOUGIE GLITTER' with tags below it reading 'QUEER-OWNED,' 'MADE-TO-ORDER,' and 'SIZE-INCLUSIVE.'

Bougie Glitter is a made-to-order fashion brand built for all sizes, identities, sexual orientations, and ethnicities — because getting dressed should never come with an asterisk. Quality-controlled, thoughtfully made, and unapologetically inclusive. ✨🏳️‍🌈

Slide 1 of 4

The Essential Button Up

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Cristal Sheer Rhinestone Embellished Mini Dress

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